ChatIn hasshut down

The AI sales and support agent for Shopify stores was discontinued on . The app is uninstalled from every store and all merchant and customer data has been deleted.

186
businesses served
759
customers served
126 h
human time saved

What it was

ChatIn put an AI agent on the Shopify storefront. Shoppers asked it for products, compared options, added items to their cart and went to checkout without leaving the chat. The same agent answered order, shipping and returns questions and handed the conversation to a human when it had to. It shipped an agentic shopping experience in mid-2025, before the major storefront-chat vendors offered one.

01

186

businesses served

Shopify stores that installed ChatIn

02

759

customers served

conversations with real shoppers

03

419

engaged conversations

55.2% of shoppers went three or more messages deep

04

~3,000

customer messages handled

every one answered without a human in the loop

05

126 h

human time saved

assuming ten minutes of merchant time per conversation

06

86.3%

resolved without a human

104 conversations were handed to a person

07

4.51 / 5

customer satisfaction

average of 81 in-chat ratings

08

~2,000

products offered to customers

product cards shown inside the conversation

Computed from the archived production database, 2025-05 to 2026-09. Real merchant stores only: the developer's test stores, demo data and sessions where nothing was typed are excluded.

See it working

Two silent screen recordings made on the last day of service: the shopper's side on a storefront, and the merchant's side in the embedded app.

Agentic shopping on a storefront

Merchant app: inbox, analytics, training

Lightning-Fast Setup

Get your ChatIn AI assistant running in minutes with our seamless Shopify integration. No technical expertise required – just install and start converting visitors into customers.

One-Click Catalog Sync

Automatically import your entire Shopify product catalog with a single click, enabling instant product recommendations and search.

Custom Brand Voice

Smart Knowledge Base

Instant Store Integration

Setup CompleteYou catalog has been synced
TEST
Retro$149Buy Now
Setup CompleteBrand voice has been created
TEST
Setup CompleteKnowledge base has been created
Ready
Ready to answer questions
Setup CompleteThe store has been integrated
24/7
AI assistant online

Engage and Convert

Deliver lightning-fast customer support with intelligent product discovery that guides shoppers seamlessly from browsing to purchase.

Industry-Leading Response Times

Provide instant answers to customer inquiries with sub-second response times, ensuring no visitor leaves empty-handed.

Intelligent Product Search

Smart Store Navigation

Cart & Checkout Integration

Complete Order Support

TEST
Hi! I'm looking for a new pair of shoes
TEST
Hello! What type of shoes are you looking for?
TEST
I need running shoes for daily training
TEST
Perfect! Here are running shoes for you
TEST
$109Buy Now
TEST
$159Buy Now
TEST
$129Buy Now

Intelligent Support System

Provide exceptional customer service with AI-powered support that knows when to escalate and how to resolve issues efficiently.

Smart Human Escalation

Seamlessly escalate complex issues to human agents when needed, ensuring customers always get the right level of support.

Flexible Availability

Automated Ticketing

Dynamic Knowledge Base

TEST
Hi! I need help
TEST
How can I help you?
TEST
My package has been lost
TEST
I talk to a human agent
ticket created
escalation successful

Data-Driven Insights

Make informed decisions with comprehensive analytics that track performance, customer satisfaction, and support efficiency in real-time.

Ticket Activity Tracking

Monitor support ticket volume, trends, and resolution patterns over time to optimize your customer service strategy.

Time Savings Analysis

Customer Satisfaction Scores

Peak Hours Analysis

Scale with Confidence

Built to grow alongside a Shopify business: usage-based pricing, enterprise-grade security, and hands-on support.

Usage-Based Pricing

A free tier plus plans metered by conversations, with overage billing through Shopify so merchants only paid for what they used.

Enterprise-Grade Security

Dedicated Customer Success

The Store
TEST
TEST
Sneaker$99Buy Now
TEST
Retro$149Buy Now
TEST
Sneaker$159Buy Now
TEST
High Top$129Buy Now
TEST

Connect everywhere your customers are

ChatIn integrates with all major platforms to provide seamless customer support across channels. Receive messages, send responses, and get notifications wherever your team works best.

Shopify

Shopify

Native integration with your Shopify store for product recommendations and order support

WhatsApp

WhatsApp

Receive and respond to customer messages directly through WhatsApp Business

Facebook

Facebook

Connect your Facebook Pages to automatically receive, triage, and respond to customer messages.

Messenger

Messenger

Seamlessly manage and respond to customer conversations from Facebook Messenger in one place

Instagram

Instagram

Engage with customers through Instagram Direct Messages and comments

Slack

Slack

Get instant notifications in Slack about critical customer issues and escalations

Discord

Discord

Send alerts and notifications to your Discord server for team coordination

Email

Email

Automated email notifications for urgent customer matters and support tickets

Meta

Meta

Centralized management for all Meta platforms including Facebook and Instagram

Shopify

Shopify

Native integration with your Shopify store for product recommendations and order support

WhatsApp

WhatsApp

Receive and respond to customer messages directly through WhatsApp Business

Facebook

Facebook

Connect your Facebook Pages to automatically receive, triage, and respond to customer messages.

Messenger

Messenger

Seamlessly manage and respond to customer conversations from Facebook Messenger in one place

Instagram

Instagram

Engage with customers through Instagram Direct Messages and comments

Slack

Slack

Get instant notifications in Slack about critical customer issues and escalations

Discord

Discord

Send alerts and notifications to your Discord server for team coordination

Email

Email

Automated email notifications for urgent customer matters and support tickets

Meta

Meta

Centralized management for all Meta platforms including Facebook and Instagram

How it worked

A solo build, end to end: storefront widget, multi-agent backend, merchant app, sync pipelines and billing.

01

Storefront widget

A React custom element in a shadow DOM, injected by a Shopify theme app extension. It talks to the backend over a WebSocket through the Shopify app proxy, streams the reply token by token, and renders structured data items (product cards, collection cards, variant chips, cart and checkout actions, tracking cards) as they arrive.

02

Multi-agent backend

Node.js and LangGraph. A supervisor classifies each message with structured output and routes to a sales agent or a support agent, each with its own system prompt and tool set. The graph is flattened so every node is checkpointed and a conversation can be replayed step by step.

03

Tool layer

Hybrid semantic search over the synced catalog (vector plus full-text with reciprocal rank fusion), collection browsing, product details and comparison, knowledge-base search, add-to-cart, checkout, order tracking and human escalation. Each tool returns a typed result that becomes a per-tool instruction telling the model which data models to emit.

04

Guardrails

A JSON-only response contract validated on the server; escalation gated behind a tool that requires real contact details; separate tool sets for anonymous and logged-in customers; off-topic routing; prompts and tool descriptions versioned in the database and editable from an admin console without a deploy.

05

Data and sync

Azure Cosmos DB for products with embeddings, collections, customers, orders, knowledge chunks, conversations, checkpoints and per-shop memory. Azure Functions on Service Bus queues handle catalog sync, Shopify webhooks, analytics and nightly memory generation from conversation checkpoints.

06

Merchant app and platform

An embedded Remix app for onboarding, inbox, analytics, training data and billing. Shopify OAuth, usage-based billing, GDPR compliance webhooks, and Slack, Discord, email, WhatsApp and Messenger integrations for escalations and notifications.

07

Evaluation

No offline benchmark; the product was small enough to evaluate on live traffic. Every graph step was checkpointed, a nightly job classified each conversation by topic and outcome, and shoppers could rate the interaction in the widget. Those three sources are where the numbers above come from.

Why it ended

The product worked; the business did not. Almost every install stayed on the free tier, free-tier stores churned quickly, and the one paying account generated more support load than revenue. Per-conversation model cost never fell below what merchants were willing to pay. With unit economics negative for over a year, sunsetting was a decision, not an accident: merchants were notified, subscriptions cancelled, the app uninstalled from every store, and all data deleted on the shutdown date.